The African Centre for Corrective and Preventive Action wants the Minimum Legal Access age for Tobacco and tobacco flavoured products raised to 21 years.
In a petition to the Senate and the National Assembly, the NGO says that raising the minimum legal access age to tobacco and tobacco flavoured products will prevent tobacco companies from taking advantage of the teenagers’ and young adults’ susceptibility to pressure resulting from targeted advertising.
The NGO says that this will in effect prevent the companies from deliberately marketing tobacco products to teenagers and young adults in order to recruit additional smokers and boost incomes of tobacco companies.
In the statement, the Non-Governmental Organisation says that although at 18 years, an individual is perceived to possess the necessary intellectual skills to make informed choices about smoking, research shows that they may lack the social and emotional maturity to control impulses, resist peer pressure and fully appreciate the risk involved with cigarette use.
Get breaking news on your Mobile as-it-happens. SMS ‘NEWS’ to 20153
Tell Us What You Think